Vivere Mori

Who are we?

Founder & CEO

Ryan Walsh is an Army Veteran that spent 3 years with the 25th Infantry Division as a Combat Engineer. He now runs Vivere Mori Upfitting Equipment, Gear, and Apparel full time.

Founder & CFO

Jack Lance is a proud graduate from Missouri State University with a degree in Accounting. Jack Lance is a Managed Account Representative with Fidelity Investments and is currently commissioning into the National Guard as a Lieutenant.

What does it mean to "Vivere Mori"

Vivere Mori is latin for "Live To Die". It's a saying that is meant to embody the way we live, the way we serve, and the way we love. To live to die means to do everything as if you are about to die, and dying is inevitable, so you might as well do it right.